the face Behind the brand
Hi! I'm Emma.

My first job was babysitting. You might be asking how this relates to Lily & Raven. Well, I made a website that I sent to all of the parents I babysat for. Looking back, I’m a little embarrassed, but long story short, I’ve been passionate about using technology & design as a way to communicate for as long as I can remember.

Professionally, I’ve been doing development since 2019. I’ve created websites for podcasts & churches all the way to government websites and e-commerce sites with millions in revenue. No matter the scope of the project, I’m passionate about effective communication in design—seeking to share the value, mission, and personality of brands in my work. I graduated with my Bachelors in 2022 in Business Administration & Computer Information Technology with an emphasis in Marketing & Pre-Law. Though a mouthful, I believe that my background has taught me the role clear and effective communication has in engaging others and seeing results.

I’m passionate about people & their stories. I love getting to know the person behind a brand and walking alongside them, guiding their journey, and seeing them flourish.

Behind the brand: our name

Lily & Raven is a name rooted in contrast and balance—two elements at the heart of great design.

The lily, a symbol of beauty, renewal, and elegance, represents the refinement and intention behind every brand and website we create. Just as a lily stands out with its striking presence, a well-crafted brand leaves a lasting impression, communicating its essence with clarity and grace.

The raven, often seen as an everyday companion in the world around us, embodies resourcefulness, intelligence, and adaptability. Commonplace yet deeply significant, the raven reminds us that design is not just about aesthetics but about function—about crafting messages that endure, resonate, and work seamlessly in the real world.

Together, these symbols reflect the essence of our work: crafting brands that stand out like the lily while ensuring they are as functional and enduring as the raven.

Additionally, we draw inspiration from the intentional design of the world. Just as the ravens of the air are provided for without worry, and the lilies of the field bloom in their time, we believe that great design is a process of trust—trust in the creative journey and trust in the vision behind each brand. We understand that thoughtful, intentional design, much like nature itself, does not happen by chance. It is carefully nurtured and refined, bringing clarity and purpose to the forefront. Just as the natural world is perfectly balanced and designed for each season, we aim to craft brands with the same level of care, ensuring they stand strong, resonate authentically, and thrive within their intended purpose. Nothing in nature is exactly alike, each thing is unique and intentionally made with its own personality & value. By embracing this inspiration, we guide each project with the belief that with intentional effort, every brand can flourish in its own unique way.